Over the last couple of years, SWFMIA has devoted significant effort and dollars to developing our consumer boating website and social media campaign. It has been a resounding success. In 2012, our site had 9,778 visits. In 2013, that number soared to 27,664. Our Facebook Page has over 7,000 likes! As a SWFMIA member you benefit from all those visits. In fact, after the Boat Show Pages, our directory pages (listing of members and services) are the most frequently visited part of the site beyond the home page.
In 2014, you will once again see significant improvements, including a much expanded directory listing for each member. Our goal is to not only give the boating public a great informational boating site but also to drive those consumers to our member businesses.
Remember that there are limited, low cost advertising opportunities for members. In 2013, only five members advertised on the site, but all together those five received more than 85,000 impressions. Give us a call if you want more details.
Finally, and perhaps most important is our need to have you be a part of the GBF website. Keeping content fresh is critical, and providing us with interesting information about you or your customers having fun on the water (along with photos) or promoting events is free publicity for you. It does not have to be long or professionally written. Just a few paragraphs, and we’ll do the editing. Please help us!